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小红书招聘marketing manager

招聘职位:

marketing manager 搜索同类职位
发布日期:
2025-10-11
工作地点:
职位类型:
全职
职位类别:
内容运营
来源:
小红书官网
岗位职责:
We’re seeking an experienced Marketing Manager who excels at the intersection of paid growth, social media strategy, and pop-culture insights. You will lead comprehensive marketing initiatives—from performance-driven campaigns to community-focused storytelling—and collaborate closely with cross-functional teams to translate insights into rapid, measurable results.

Key Responsibilities:
Develop and execute marketing strategies and campaigns designed to boost brand awareness and engagement among potential users and existing community members.
Set strategic direction for paid media, organic outreach, creator partnerships, and collaboration channels, leveraging flexible and innovative approaches to drive user acquisition.
Shape and maintain rednote’s public persona, ensuring every interaction aligns authentically with our global community.
Provide actionable user insights and feedback to inform product and community development, effectively influencing cross-functional decisions.
Manage marketing campaigns from concept to completion, overseeing project planning, cross-team coordination, and success evaluation.
Define and implement user growth plans and campaign goals, considering data insights, target audience specifications, key performance indicators, narrative development, budgeting, and historical learnings.
Provide strategic guidance to diverse channel teams including social media, creative, analytics, and communications.

Bonus Points:
Passion for and deep familiarity with the rednote community.
Multilingual abilities (Mandarin or additional languages) to facilitate cross-cultural communication.

任职要求:
Qualifications:
6+ years of relevant experience in marketing strategy, paid growth channels, diversity-focused initiatives, creator marketing, or related fields, ideally within high-growth startups, innovation-focused teams, or established tech companies. Experience in international environments strongly preferred.
Proven expertise in performance marketing and engaging social content creation.
Deep understanding of global youth culture, with demonstrated ability to identify and leverage trends into impactful brand opportunities.
Strong analytical and problem-solving skills, with experience in utilizing data to assess and optimize marketing effectiveness.
Self-motivated, results-oriented individual capable of thriving in a fast-paced environment with a commitment to excellence and continuous improvement.
Demonstrated experience successfully leading and managing cross-functional projects, budgets, timelines, and external partnerships, including agency management.
免责声明:

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FAQ 小红书招聘常见问答

小红书招聘工作地点:
美国
小红书招聘经验要求:
five_to_ten_year