美团(meituan)招聘Sr. Marketing Planning Manager
招聘职位：
Sr. Marketing Planning Manager 搜索同类职位
部门介绍：
Keeta是全球领先的外卖平台美团旗下独立品牌，专注于国际市场的餐饮与商品即时配送服务，致力推进全球市场的创新发展，实践“帮大家吃得更好，生活更好”的公司使命。
不到一年，Keeta便成为中国香港外卖行业的领跑者。随后我们快速进入沙特阿拉伯，现已覆盖20余城。随着近期成功开拓卡塔尔、科威特和阿联酋，我们正带着同样的速度与创新前往中东更多国家和巴西。
岗位职责：
Develop, manage & monitor the annual and quarterly marketing campaign calendars aligned with business priorities.
Coordinate with internal teams (creative, digital, PR, partnerships, sales) to ensure campaign deliverables are met on time.
Serve as the central point of contact for campaign status updates.
Prepare and manage the marketing budget in alignment with the Marketing Director.
Track campaign spending, ensuring adherence to allocated budgets and providing monthly/quarterly budget reports.
Track campaign and channel performance & ROI, submit post campaign reporting & analysis with recommendations.
Align with marketing main stakeholders on their KPIs and target & develop plans that would support their performance.
Recommend budget reallocations to maximize ROI.
Liaise with internal stakeholders to align marketing plans with business goals.
Facilitate smooth communication and collaboration between departments for campaign execution.
Manage approvals and ensure all stakeholders are aligned before campaign launches.
Support the development of ad-hoc marketing initiatives, sponsorships, and brand activations.
Assist in preparing presentations, strategic proposals, and internal communication materials.
Identify opportunities to improve planning processes and tools.
任职要求：
Bachelor’s Degree or higher education in Marketing or any other related field
Fluent in both languages English (spoken & written)
+8 years in Marketing planning, campaign management, or simulate roles within a fast paced industry (preferably in digital, e-commerce, or consumer-focused businesses).
Previous experience in project management is a plus.
Strong knowledge in marketing campaign planning and budget management & planning processes.
Proficient in using marketing planning tools, budget tracking systems, and data analysis skills.
understanding of marketing channels (digital, social and offline). and campaign execution workflows.
Excellent communication and stakeholder management skills.
Strong project management abilities with proven experience in handling multiple campaigns simultaneously.
Analytical mindset with ability to track KPIs, measure effectiveness and optimize campaigns.
High attention to detail and ability to work under tight deadlines.
岗位亮点：
Keeta is redefining the future of food delivery with a bold vision and innovative spirit. As a fast-scaling brand under Meituan’s global ambition, we offer a unique blend of stability and startup energy, providing boundless opportunities for personal and professional growth. Whether you want to specialize in your field or gain cross-functional experience, Keeta empowers you to take charge of your career.As we expand globally, we are committed to building a workplace that reflects our unique culture while incorporating global best practices. You’ll be part of a company that’s transforming the delivery industry while supporting local communities, empowering merchants, and delivering outstanding customer experiences.At Keeta, you’ll collaborate with a passionate and pragmatic global team across over 30 countries, bringing diverse perspectives that drive creativity and innovation. We believe diversity is our strength and it pushes us to deliver better solutions for our customers and partners in Hong Kong, Saudi Arabia, and beyond.Keeta offers limitless career growth and equal development opportunities, empowering you to grow as the company grows. Every day presents an opportunity for you to make a meaningful impact, grow professionally, and be part of something extraordinary. You’ll thrive in a dynamic environment where every contribution is valued. Together, let’s build the future of food delivery.
Keeta是全球领先的外卖平台美团旗下独立品牌，专注于国际市场的餐饮与商品即时配送服务，致力推进全球市场的创新发展，实践“帮大家吃得更好，生活更好”的公司使命。
不到一年，Keeta便成为中国香港外卖行业的领跑者。随后我们快速进入沙特阿拉伯，现已覆盖20余城。随着近期成功开拓卡塔尔、科威特和阿联酋，我们正带着同样的速度与创新前往中东更多国家和巴西。
岗位职责：
Develop, manage & monitor the annual and quarterly marketing campaign calendars aligned with business priorities.
Coordinate with internal teams (creative, digital, PR, partnerships, sales) to ensure campaign deliverables are met on time.
Serve as the central point of contact for campaign status updates.
Prepare and manage the marketing budget in alignment with the Marketing Director.
Track campaign spending, ensuring adherence to allocated budgets and providing monthly/quarterly budget reports.
Track campaign and channel performance & ROI, submit post campaign reporting & analysis with recommendations.
Align with marketing main stakeholders on their KPIs and target & develop plans that would support their performance.
Recommend budget reallocations to maximize ROI.
Liaise with internal stakeholders to align marketing plans with business goals.
Facilitate smooth communication and collaboration between departments for campaign execution.
Manage approvals and ensure all stakeholders are aligned before campaign launches.
Support the development of ad-hoc marketing initiatives, sponsorships, and brand activations.
Assist in preparing presentations, strategic proposals, and internal communication materials.
Identify opportunities to improve planning processes and tools.
任职要求：
Bachelor’s Degree or higher education in Marketing or any other related field
Fluent in both languages English (spoken & written)
+8 years in Marketing planning, campaign management, or simulate roles within a fast paced industry (preferably in digital, e-commerce, or consumer-focused businesses).
Previous experience in project management is a plus.
Strong knowledge in marketing campaign planning and budget management & planning processes.
Proficient in using marketing planning tools, budget tracking systems, and data analysis skills.
understanding of marketing channels (digital, social and offline). and campaign execution workflows.
Excellent communication and stakeholder management skills.
Strong project management abilities with proven experience in handling multiple campaigns simultaneously.
Analytical mindset with ability to track KPIs, measure effectiveness and optimize campaigns.
High attention to detail and ability to work under tight deadlines.
岗位亮点：
Keeta is redefining the future of food delivery with a bold vision and innovative spirit. As a fast-scaling brand under Meituan’s global ambition, we offer a unique blend of stability and startup energy, providing boundless opportunities for personal and professional growth. Whether you want to specialize in your field or gain cross-functional experience, Keeta empowers you to take charge of your career.As we expand globally, we are committed to building a workplace that reflects our unique culture while incorporating global best practices. You’ll be part of a company that’s transforming the delivery industry while supporting local communities, empowering merchants, and delivering outstanding customer experiences.At Keeta, you’ll collaborate with a passionate and pragmatic global team across over 30 countries, bringing diverse perspectives that drive creativity and innovation. We believe diversity is our strength and it pushes us to deliver better solutions for our customers and partners in Hong Kong, Saudi Arabia, and beyond.Keeta offers limitless career growth and equal development opportunities, empowering you to grow as the company grows. Every day presents an opportunity for you to make a meaningful impact, grow professionally, and be part of something extraordinary. You’ll thrive in a dynamic environment where every contribution is valued. Together, let’s build the future of food delivery.
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