美团(meituan)招聘Marketing & Campaign Operations Manager / Assistant Manager
招聘职位：
Marketing & Campaign Operations Manager / Assistant Manager 搜索同类职位
部门介绍：
Keeta是全球领先外卖平台美团旗下的独立品牌，肩负着“帮大家吃得更好，生活更好”的使命。依托美团深耕中国市场15年的技术与运营积淀，我们正引领全球餐饮与商品即时配送服务的创新与发展。
自2023年成立以来，Keeta始终扎根社区并创造价值。我们为用户提供可靠的外卖体验，以智慧技术助餐厅提升经营效率，在为骑手拓宽收入来源的同时，也充分提供安全保障措施。基于这份多方共赢、共同成长的理念，我们的业务已从中国香港稳步拓展至中东及巴西，并持续向世界迈进。
岗位职责：
About the Role
Do you thrive at the intersection of marketing, data, and commercial strategy? Keeta is seeking a highly analytical and results-oriented Marketing & Campaign Operations Manager / Assistant Manager to become the growth engine for our key accounts. In this pivotal role, you won't just run campaigns—you'll architect them. You will be the strategic force identifying high-potential opportunities, optimizing every step of the funnel, and unlocking new levels of performance through deep data analysis. By partnering closely with Sales and Operations, you'll turn insights into action and directly fuel our platform's growth and merchant success.
What You’ll Do
Be the Strategist: Develop and execute cutting-edge marketing campaigns, from mega-brand events to targeted growth initiatives, that set the market standard.
Master the Funnel: Design, test, and refine end-to-end growth funnels to maximize GMV and acquire valuable users.
Unlock Insights: Dive into user behavior and merchant data to craft personalized, high-converting marketing solutions.
Drive with Data: Own campaign performance analysis (conversion, ROI) and lead a cycle of continuous, insight-driven optimization.
Collaborate for Impact: Partner seamlessly with Sales, Product, Operations, and User Growth teams to ensure flawless execution and outstanding commercial results.
Own the Journey: Take charge of the entire campaign lifecycle—from strategic planning and resource orchestration to execution and in-depth post-mortem analysis.
Build for Scale: Create and standardize playbooks, frameworks, and best practices to amplify marketing impact across all categories.
任职要求：
What You Bring
- 3–5 years of hands-on experience in marketing or growth, preferably within e-commerce, quick commerce, or food delivery.
- A proven data-driven mindset: you don't just report numbers, you translate them into decisive actions and strategies.
- A track record of managing full-cycle marketing campaigns with clear, measurable impact on business goals.
- Deep understanding of what makes users and merchants tick, and how category dynamics influence success.
- Excellent communication and stakeholder management skills—you're a bridge-builder and a persuasive storyteller.
- Comfort with data dashboards; SQL skills are a valuable plus that will help you dig deeper.
岗位亮点：
Why You'll Love It Here
- Own High-Impact Work: Lead campaigns that directly move the needle on GMV and business growth. See your ideas come to life and drive real results.
- Collaborate with the Best: Work side-by-side with our key accounts and a brilliant, cross-functional team in a dynamic, fast-paced environment.
- Creativity Meets Analytics: This is the perfect role if you love blending creative campaign ideas with rigorous data analysis to build scalable, intelligent growth strategies.
Keeta是全球领先外卖平台美团旗下的独立品牌，肩负着“帮大家吃得更好，生活更好”的使命。依托美团深耕中国市场15年的技术与运营积淀，我们正引领全球餐饮与商品即时配送服务的创新与发展。
自2023年成立以来，Keeta始终扎根社区并创造价值。我们为用户提供可靠的外卖体验，以智慧技术助餐厅提升经营效率，在为骑手拓宽收入来源的同时，也充分提供安全保障措施。基于这份多方共赢、共同成长的理念，我们的业务已从中国香港稳步拓展至中东及巴西，并持续向世界迈进。
岗位职责：
About the Role
Do you thrive at the intersection of marketing, data, and commercial strategy? Keeta is seeking a highly analytical and results-oriented Marketing & Campaign Operations Manager / Assistant Manager to become the growth engine for our key accounts. In this pivotal role, you won't just run campaigns—you'll architect them. You will be the strategic force identifying high-potential opportunities, optimizing every step of the funnel, and unlocking new levels of performance through deep data analysis. By partnering closely with Sales and Operations, you'll turn insights into action and directly fuel our platform's growth and merchant success.
What You’ll Do
Be the Strategist: Develop and execute cutting-edge marketing campaigns, from mega-brand events to targeted growth initiatives, that set the market standard.
Master the Funnel: Design, test, and refine end-to-end growth funnels to maximize GMV and acquire valuable users.
Unlock Insights: Dive into user behavior and merchant data to craft personalized, high-converting marketing solutions.
Drive with Data: Own campaign performance analysis (conversion, ROI) and lead a cycle of continuous, insight-driven optimization.
Collaborate for Impact: Partner seamlessly with Sales, Product, Operations, and User Growth teams to ensure flawless execution and outstanding commercial results.
Own the Journey: Take charge of the entire campaign lifecycle—from strategic planning and resource orchestration to execution and in-depth post-mortem analysis.
Build for Scale: Create and standardize playbooks, frameworks, and best practices to amplify marketing impact across all categories.
任职要求：
What You Bring
- 3–5 years of hands-on experience in marketing or growth, preferably within e-commerce, quick commerce, or food delivery.
- A proven data-driven mindset: you don't just report numbers, you translate them into decisive actions and strategies.
- A track record of managing full-cycle marketing campaigns with clear, measurable impact on business goals.
- Deep understanding of what makes users and merchants tick, and how category dynamics influence success.
- Excellent communication and stakeholder management skills—you're a bridge-builder and a persuasive storyteller.
- Comfort with data dashboards; SQL skills are a valuable plus that will help you dig deeper.
岗位亮点：
Why You'll Love It Here
- Own High-Impact Work: Lead campaigns that directly move the needle on GMV and business growth. See your ideas come to life and drive real results.
- Collaborate with the Best: Work side-by-side with our key accounts and a brilliant, cross-functional team in a dynamic, fast-paced environment.
- Creativity Meets Analytics: This is the perfect role if you love blending creative campaign ideas with rigorous data analysis to build scalable, intelligent growth strategies.
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